Audemars Piguet DIGITAL EXPERIENCE
Transporting Audemars Piguet’s sales ambassadors in an immersive learning experience, allowing them to fully understand the vision and key pillars of the new ‘Seek Beyond’ global campaign.
STORY
The ‘Seek Beyond’ project is based on a unique concept: offering learners an immersive exploration of the landscapes of Le Brassus. Each stage of the experience brings them closer to the essence of the campaign, combining storytelling with autonomous learning
GALLERY
SCREEN
SAVOIR-FAIRE
To create this e-learning module, the agency collaborated with an instructional designer to structure a fluid and engaging experience. The goal was to strike the perfect balance between contemplation and transmission, blending navigation through drone footage capturing the beauty of Le Brassus with the learning of the campaign’s key messages.
