Biotherm Loyalty Program

Marianne Paris was chosen to redefine the image of Biotherm’s loyalty program. A program where the goal is to “Level Up” to achieve skin goals while gaining access to exclusive rewards.

GALLERY

STORY

Through “Level Up,” Marianne Paris developed storytelling and branding inspired by the codes of ascension and progression in sports. The visuals express the parallel between the progress made within the program and the rewards offered by the brand, inviting participants to climb the ranks and unlock even greater rewards.

MAIN FILM

We’ve never hesitated so much over the color and texture of concrete to perfectly illustrate the Biotherm Club.

Solyne

3D Designer

SAVOIR-FAIRE

To bring the “Level Up” concept to life, Marianne Paris combined innovation with artisanal precision. The visuals were created by blending real-life footage with 3D renderings. This hybrid approach delivered a premium and immersive result, perfectly capturing the unique essence of the Biotherm Club.